I-EU "esona sithintelo singqongqo seplastiki" siyaqhubeka ukusebenza, kwaye iitafile zeplastiki ezilahlwayo ziye zarhoxiswa ngokupheleleyo kwimarike. Iingqolowa yeetafile zengqolowayenziwe yi-brand yasePoland i-Bioterm, kunye neenzuzo zayo ezimbini "enokutyiwa+ngokupheleleyo ukubola“, iye yaba luphawu olutsha kwimarike yabathengi bendalo esingqongileyo, ngeentengiso zonyaka ezingaphezulu kwesigidi seedola zaseMelika.

Izahlulo zomgaqo-nkqubo kunye noyilo oluyilayo luqhubela phambili ukwanda kwebhrendi ngokukhawuleza. Okwangoku, i-Bioterm isungule i-6 yeempawu ezahlukeneyo zamacwecwe,izitya, kunye neeseti zemela nefolokhwe, ezikhutshwa ngonyaka ngaphezu kwezigidi ezili-15 zamaqhekeza, zithunyelwe kumazwe angaphezu kwama-40 kuquka iDenmark, iFransi neUnited Kingdom. Kumaqonga eendaba ezentlalo anje ngeTikTok kunye ne-Instagram, uphawu lutsala inani elikhulu labathengi abancinci ngokubonisa iividiyo zokuyila kunye namabali okusingqongileyo "ezitya zokutya". Iwebhusayithi ezimeleyo igqithise kwisigidi sotyelelo lwenyanga, kwaye iingcebiso ezizenzekelayo zee-KOL zokusingqongileyo ziye zanceda ngakumbi ukuba ibe yimveliso yosaziwayo kwi-intanethi.

Oku "ukuyijika inkunkuma ibe bubutyebi” imodeli ibangela isiphumo setsheyini.Ngokwedatha ye-EU, ingqolowa esekwe kwitafile yetafile ithathe i-27% yengingqi.i-eco-friendly tablewareimakethi, kunye nezixeko ezifana neParis eFransi ziyibandakanyile kwiplani yokutshintshwa kwebhokisi yeplastiki elahlayo ka-2026. Nokuba ukutya okukhawulezayo kwesiqhelo kweKebab kuyaqala ukusebenzisa olu hlobo lwezinto. Xa kuthelekiswa neeplastiki ezithatha amakhulu eminyaka ukuthotywa,ingqolowa yeetafileuphumelele kabini kokusingqongileyo nakwishishini,” utshilo uDawid Wr ó blewski, umphathi weprojekthi kwiBioterm.

Abahlalutyi bemizi-mveliso babonisa ukuba ngokuqiniswa kwemigaqo-nkqubo yokuvalwa kweplastiki yehlabathi, ubungakanani bemarike yetafile yengqolowa, edibanisa izibonelelo zoncedo kunye namava olutsha, kulindeleke ukuba iphindeke kabini ngo-2031 xa kuthelekiswa nenqanaba langoku. Nangona kunjalo, imigangatho yomgangatho efana ne-SGS yesatifikethi seplastiki yasimahla iyafuneka ukunqanda iimveliso ezikumgangatho ophantsi eziphazamisa intengiso. Oku "ukuguqulwa kwengqolowa yengqolowa” ephuma eYurophu ibonelela ngembono entsha kuphuhliso lwehlabathi jikelele kokusingqongileyotableware friendly.